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Persuasion is an essential strategy to foster interest and encourage your potential customers to act on your performance objectives, marketing goals, or sales conversions. Want your copy to stop the scroll, spark curiosity, and drive customers to take action?
Mastering persuasion in your copy marketing key. Start with these 5 copywriting hacks to captivate your audience & drive action. 
Blogging can be significant for your business for many reasons. Whether you are just starting out or you’ve been working in your business for many years. Really.
It’s not wasted time, it’s not something only big businesses or influencers have. It can help drive traffic and create valuable trust for your brand. It’s also super helpful to have content to share! Like what I am doing here today. 
Imagine creating content that gets noticed. You start to make a difference in your industry and your business is getting noticed! That would feel pretty good, wouldn’t it?! You can make your content marketing more relevant to your readers by making it good, informative, entertaining, and interesting. Today we are going to talk more in-depth about how you can make your content fit this plan so your readers will turn to you for expert information that answers their questions.  If you have been considering incorporating email marketing into your business marketing I think it’s a great idea. You’ll be able to build a relationship with your customer and meet them right at their inbox.  Email marketing reaches people that have already proven that they are interested in what you have to offer. Bam! This is the key component to why email marketing works better than so many other types of marketing. One of my favorite stats by GetResponse, the email marketing tool, is: “More than 8 out of 10 people will open a welcome email, generating 4x as many opens and 10x as many clicks as other email types.” How fantastic is this! Just a welcome email will garner a lot of email opens. Can your social media marketing compare to this?
A lead magnet is a helpful marketing tool for almost any business. It is a great offer to help you build your email list and build leads for your business. What makes an effective or good lead magnet? Honestly, it’s the answer you often get - a good lead magnet is something people find valuable enough to sign up and exchange their email in order to get.  Lead Magnet Samples
These are a number of my favorite lead magnets to offer your community. Can you expand on this list? Be creative. A sales funnel is a great way to build relationships with clients and customers. It’s also a powerful way to build more leads for your business to ultimately sell your service or product to them. A funnel can also help a retain past customers and sell to them over and over. Sales funnels can be complicated and difficult or they can be easy and simple. A sales funnel is really just a way to lead people through to buying your product or service. You might have somewhat of a sales funnel for your business already. So, what is the best way to set up your first sales funnel for a small business?  Inbound and outbound marketing can be great for many businesses. They are different ways of getting your message out and they can work in different ways. Often using both in conjunction with the other, you can generate leads for your business. Using just one, however, might not bring you the results you are looking for. And, it’s often best to try options for your business and see what works best.  Hiring a contractor or freelancer for marketing and lead generation tasks is similar to hiring anyone. It can be similar to hiring someone for lawn care or build a deck for you. It can be as easy as asking around or looking online.  Copywriting is writing that is often included in your marketing. Your marketing can consist of content writing as well. Copywriting is a form of writing that is persuasive and informative to a specific market. While it might seem like it’s just marketing, it’s the text and words you will see in some marketing. Marketing is content that promotes your business to your target market. Without well-written copy or content in your marketing materials, you might not have great results. Let’s talk more about whether copywriting is essentially just marketing.  Sales pages, sales copy, landing pages, sales letters and squeeze pages are all completely different parts of a whole. They are all parts of your marketing and sale strategies. At the same time, you do not need all of them to be successful with your business. So, what is the difference between a sales page, sales copy, landing page, sales letter, and a squeeze page?  |
Voiyoo
Content Creation and Business Writing Specialist
Hi!
I'm Jennifer Ressmann with Voiyoo Business Writing. You've been thinking about how to get more exposure for your business! Now we can make that happen. My job is helping you... with your business marketing & brand awareness. People are looking Online for you and your expertise. Make sure you're out there and you look good! I work providing relief for you and your business by creating content for your blog and marketing or lead funnels. Let's make sure you're out there and getting noticed! 😀👍 
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